The 2025 Shanghai Auto Show will be held from April 23 to May 2, inviting nearly 1000 well-known domestic and foreign enterprises from 26 countries and regions to participate, covering various fields such as traditional fuel vehicles, new energy vehicles, luxury cars, and modified cars. More than 100 new cars will be unveiled at the show. Automobile companies are working together to promote the automotive ecosystem, drive the development of the entire industry chain, and form a strong alliance with both intelligence and courage.
A ‘quiet’ auto show
Nowadays, with the rapid development of China’s automotive industry, especially the rapidly growing new energy vehicle industry, the global automotive industry’s attention has shifted to China. On one hand, old car shows such as the Paris Motor Show and the Geneva
Motor Show are no longer in the spotlight. As a forefront of international exchange, the Shanghai International Auto Show, coupled with the huge exhibition area of the National Exhibition Center, has become widely recognized as the world’s largest auto show.
As the world’s largest auto show, the Shanghai Auto Show has presented something different from other auto shows. The media day on the first day of the Shanghai Auto Show became a true media day. In today’s bustling car market, the media day of the Shanghai Auto
Show appears very quiet. Without the deafening sound of entertainment music, sales personnel’s promotion, and CEO runway shows to create hot traffic, everything only returns to cars. Automotive professionals from all over the world come here to showcase and watch cars together.
The full name of the Shanghai Auto Show, which we commonly refer to, is the “Shanghai International Automotive Industry Exhibition”. Internationality is important, and industry is equally important.
International car shows are not uncommon across the country, and the vast majority of international car shows are called international only because imported cars are showcased. And this time at the Shanghai Auto Show, in addition to overseas media invited by car companies,
we can also see many “foreign faces” crowded the booths of domestic brands, either discussing or directly starting to take detailed photos and videos.
Ten years ago, when executives from overseas brands came to the exhibition booth of domestic brands, their expression was’ subway seniors looking at their phones’. Nowadays, almost all globally renowned brands have executive teams coming to the Shanghai Auto Show,
and globally renowned car groups such as BMW have their CEOs personally leading the entire team to attend.
Compared to previous large-scale auto shows, this year’s Shanghai Auto Show has many completely different aspects. A quieter exhibition hall and a more international display surface are something we can intuitively feel.
The reporter also heard various expressions from multiple automotive media outlets, such as “You can take a good look at the cars at this Shanghai Auto Show”, “Finally, there is a media day like Auto Show Media Day”, “There are too many new cars, I can’t come around”, etc.
What really gives everyone so much feeling is the rise of China’s automotive industry. Chinese cars have become the benchmark of the global automotive industry, which is the underlying charm of top auto shows.